He
said:
“The only newspaper I buy is the Sunday Mail and the only reason I buy the Sunday Mail is for the TV guide.”
VS.
Now this is not the first time I’ve heard this, but this is something I’m beginning to hear a lot more.
I
know my mother won’t buy a Sunday Mail without the TV guide
in it. She always checks to make sure there is one.
Is
this what most of us are doing and not even realising it? Are newspapers only
being bought for the TV wguide?
This
brings me to something else about. What if you could buy only the TV guide?
Would you buy the newspaper as well? Ask yourself that.
With
the TV guide available online and more people connecting to the Internet
the number of newspapers being bought has the potential to decrease.
It
was once such an enjoyable thing, waking up on a Sunday morning, sitting down
in the sun with a coffee and reading the Sunday Mail.
What
will happen if online journalism continues to evolve?
Will
the new enjoyable thing be to wake up on a Sunday morning, make a coffee and
sit at the computer to read the news or on your smart phone or your iPod or your
tablet?
VS.
With
all these options now available it seems only sense to be buying the Sunday
Mail just for the TV guide.
What
will be the next thing to decrease? Magazines? What will happen if all the
magazines become available to view on the Internet?
Well
there isn’t much we can do, but sit back and watch the world of online
journalism evolve.




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